You say “Fruit”! Your body says “SUGAR”!

Steve Jobs was vegan, on a high-fruit (fructose or fruit sugar) diet. He died of pancreatic cancer on 5th October 2011. Ashton Kutcher playing the Apple co-founder in the movie “Jobs”, went on a high-fruit diet, and ended up in hospital with inflamed pancreas. Article in USA Today: Ashton Kutcher suffers health scare prepping for ‘Jobs’ People eating high amounts… [Continue Reading]

Can unborn babies taste junkfood?

I recently had my mind blown. It happened while we were preparing for an interview with Dr. Brian Wansink at the Cornell Food and Brand Lab. In his book, Dr. Wansink mentions a study by Dr. Julie Mennella. In her research, Dr. Mennella had pregnant women consume carrot juice four days a week during the… [Continue Reading]

What Did You Expect? Coca-Cola’s Newest Anti-Obesity Ad Blames Chairs, Not Coke.

So did anyone honestly think Coca-Cola cared about obesity? That the Superbowl Coca-Cola halftime ad that talked of all calories counting meant that they’d encourage people to drink less of their sugar water? Silly world says Coca-Cola. It’s not about the sugar water. It’s about chairs. Chairs make people fat. Here’s Coca-Cola’s first missive in its new… [Continue Reading]